Bring the Gym to Me's new work out plan
Bring the Gym to Me was founded by Sarede Switzer and is based in New York, It is a one-of-a-kind organization that matches clients with their perfect fitness trainer. They reached out to dbc for some help with branding their identity. Their previous logo was a bit dated and confusing. They needed a modern identity to boost their visibility and attractiveness in the fitness market.
dbc didn't want to stray too far away from the original brand, so we kept a similar color palette and a few key elements. Simplifying the logo and creating a logo mark were key. The new logo is bright and fun making it perfect for promoting progress and being active.
The team at Bring the Gym to Me loved their new logo. It changed how customers viewed the brand for the better and appealed to a younger audience. They were also happy we kept some elements from the original brand! Overall a great success!