A Passion Project: Free Transform launches a brand, Kyle Ishmael for NY State Assembly

the brief: we apply the same modern branding principles to a political campaign through our passion project, Free Transform

Work, MidAlyssa VarnerSeptember 14, 2017branding, free transform, design, campaign, politics, branding for campaignsComment

How To Design A Business Plan For Results

the brief: We gave Billaway's business plan a sleek new look.

Work, MidAlyssa VarnerSeptember 13, 2017design, business plan, layout, document design, typography, brandingComment

A patterned plan for success

the brief: Foremost we admired the client’s pioneer spirit and wanted to reflect this in the print and digital presence we created.

Work, MidGuest UserFebruary 23, 2017staging, interior design branding, home design, using patterns in brandingComment

dosentRX: healed by a rebrand

the brief: How can you tackle creating an umbrella brand for confusing and complex products? Get inspired by our work with Dosentrx

Work, MidGuest UserFebruary 21, 2017healthcarebranding, rebrand, pharma, innovative companies, health and wellnessComment

Odd But Effective; Elegant Branding for Sporting Events

the brief: For this squash tournament, our design created a sense of brand endurance while also emphasizing the modern grace of the athletes and the tournament.

Work, MidGuest UserFebruary 15, 2017Sports Branding, Squash, Brandi Identity, event branding, collateral brandingComment

Utilizing Symbols to Create Unique Branding

the brief: How can you stand out as a marketer? Highlight what makes you unique

Work, MidGuest UserFebruary 13, 2017unique branding, strategy, branding formula, marketing client, creative designComment